A portion of the proceeds from each “Ride Juice” sold will go to the Pan-Mass Challenge or “PMC”, see www.pmc.org). 100% of donations for this bike event go to the Dana Farber Cancer Research Institute; and the treatments, protocols, and doctors who pass through Dana Farber directly and indirectly support cancer treatment back here in Rochester at UR and Golisano. We are happy to be helping Vince Dick and his team meat a huge fundraising goal for the PMC. For more information, the fundraising website is https://profile.pmc.org/TC0147 and Vince’s page is http://profile.pmc.org/VD0009). Malt: Pale, Flaked Oats, Carafoam, Carared, Acidulated; Hops: HBC 630, El Dorado and Mosaic Cryo.